Sony Is Banking on Social Gaming

Sony has been a major player in the video gaming world ever since the release of the first PlayStation console. However, they are now targeting the social gaming industry with just as much enthusiasm. They have introduced a new PlayLink social gaming platform that can be used with the PS4. The early response has been very positive. Sony introduced a new social game for the platform at the ES video game convention. It is called “That’s You” and it will come out on July 4th of this year. PlayLink uses games that feature the combined use of mobile devices and the PS4.

 

Representatives from Sony have said that they believe that social gaming is the future of the video game industry. The is because so many millions of people now have smartphones and they want to play games that are compatible with these mobile devices. Basically, people want to be able to move around while they are playing video games instead of being stuck in front of a computer or a TV. One of the complaints that Sony has received about the social games they have released is that they are not challenging enough for more experienced gamers. The company is working to address this issue by producing several games that will be much more difficult. These will be released on the PlayLink platform late this year or early next year.

 

Sony has assured fans of the PS4 that it will still continue to put out many games for this console. However, it will also be spending a lot of time coming up with new and exciting content for the PlayLink platform. Sony has already poured many millions of dollars into PlayLink and they want to get a return on their investment. Sony had playable demos of some of their future PlayLink games available for people to test out at the E3 show. The response was very positive from the gamers who tested them out.