Doe Deere has made a name for herself in the beauty industry. This native born Russian is the creator of Lime Crime cosmetics. Although her line of makeup is extremely popular today, she did go through a process before finding a business venture that would work well for her. As a recognized female within the business industry, Doe is often asked to speak at functions geared toward helping other women looking to enter the world of business. She has also been the topic of many online articles focusing on women in business.
When asked about her rise to the top, Doe Deere is quick to tell people how she turned her passion for creativity into a lucrative business. Even at a young age, Ms. Deere had big dreams of becoming a success. Moving from Russia to the United States, Ms. Deere found herself in New York City at the age of 17. Doe became interested in making it as a musician. The time she spent as a musician in New York and Los Angeles helped her understand the way the world of business worked.
Using Her Creative Skills
Doe Deere always had a passion for creativity and color. When she was 13 she decided to sell temporary tattoos to her schoolmates. In order to sell the tattoos she had to first convince her friends that they were cool to wear. Her success with Lime Crime started in a somewhat similar manner. Ms. Deere often shares the story of how she loved using bright colors for her own makeup looks, but found it almost impossible to purchase the colors she enjoyed using. It was this drive for creating her own unique look that gave her the idea of creating a new line of cosmetics.
Combining her experience in the music world with her education in fashion, Doe Deere was able to create a line of lip colors and eye shadows that were completely new to the beauty industry. After launching Lime Crime online, she was amazed at how many other women were looking for the same options in makeup as she was. She firmly believes her rise to success was due to the passion she had for what she created. Doe Deere often says she believes everyone has something special to offer they just need to listen to their inner voice to achieve their goal.